07 5549 0541
we are the app developer brisbane

App development is one of

the MOST important

steps to success -
Let us guide you

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Execution is more important than the idea.

The idea is important, but many people have probably already had it.

Fewer people have taken this step and contacted an app development firm.

Fewer still have commisioned an app.

But nobody has executed it properly - or you wouldn't have gotten this far.

A better path?

Even though all apps are different - we have come up with a formula to success. This formula  doesn’t start with app development at all, it starts with working with you to come up with a business and marketing plan for the app.

To make an app successful you need to

  • Generate buzz before launch
  • Identify early adopters
  • Ensure the app is meeting industry / user demands
  • Often promote to multiple users and groups (such as a business that will use the app, and patrons that use the app as well)

Creating an app is creating a business.

Mistakes Almost Everyone Makes

Don't be out foxed.

  • They develop the app first and then try and sell it
  • They use the wrong technology set
  • The target market doesn’t want what you have created
  • There is no target market
  • They try to outsource overseas when they don’t understand the technology
  • They don’t realise that the app is a business
  • They assume that if they build great technology, people will find it, use it, and love it
  • They start marketing after they start making the app - or worse still - finish developing the app.

The founder of Dropbox didn’t write a single line of code before he was SURE that his idea was going to work.

Our Step-By-Step Fomula For Success

 

1

Identify Business Strategy

How will you make money? What will your app do?

2

Identify Marketing Strategy

Development is broken down into methodical two-week blocks. You control the speed and costs.

3

Create early marketing material and mockups

4

Contact target market directly and gather market research

5

Revise app strategy / Kill the idea

6

Attempt to promote & sell the app

7

Revise app strategy / Kill the idea

8

Create a promotional landing page website

9

Start working on Search Engine Optimisation

10

Begin working on the app

No turning back now!

11

Regularly update potential customers of progress

Through blog entries and video demonstrations of new features, social media and more

12

Promote a limited "Beta" program to potential customers

13

Revise the app and start locking in features

14

Lock in features and start polishing the app design

15

Promote the upcoming launch to everyone who has shown an interest from the previous steps

16

Launch the app

17

Start traditional advertising strategies

Wow! That's huge...

Sure is. Making an app a success is not easy, and its a LOT of work. Also note that you don't start creating an app until stage 10. But we have good news...

We can help you every step of the way

Give us a call for a free consultation.

Our Clients

Contact us

Let’s turn your vision into a reality. Fill out the form to the right...

...or, give us a call for an immediate (and free) consultation. On the spot, we’ll be able to give you a quote. Aren’t you curious?

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